A Landing Page optimization course by Rob Hope
Tell Them

ShowThem

ShowThem

Improve Landing Page conversions by taking your visitor to the end, visually. Learn at your own pace. Now open!

Unlock access for only $89

Save $59 with the 40% launch special
Normal course price: $149

Testimonials

“Rob's work is some of the best I've ever encountered in 20 years of doing this shit-clicking design stuff. His teaching is also legendary. This is a hard combo to master and he's done it. Show Them is great for any Ecommerce owner, designer, developer.”

Matthew Smith
Wimp Coffee, Really Good Emails

“I love how everything is super concise. It didn’t take much time at all, yet there is so much knowledge packed in. The resources and references are such an important part of the Show Them course. I value your expertise, and it’s great to know what tools you personally trust and use.”

Irina Zaman
Creative Webflow Developer
Course Chapter Outline

What's inside?

22 video chapters, 12+ bonus, 50+ visual references, 100+ resource links.

Core

How to get the most out of this course in 60s
Why are Landing Pages so effective?
Why Show Them - the secret to conversions
Page Goals - setting one, on paper
Selling - understanding unique selling propositions
Empathy - stepping into your visitors shoes
Value - save time, save money, make money, bring joy
Construction - components rolled out
Copywriting - the 3 T's (with special guests)
Social Proof - who where transformed
Testimonials - handpicking and positioning
Show Them component overview
Show Them with a how it works section
Show Them with photography
Show Them with screenshots
Show Them with a before-and-after slider
Show Them with a looping product demo
Show Them with a product mockup
Show Them with an explainer video
Show Them with an interactive demo
Show Them why you care
Review and Reduction - track recap while decluttering

Bonus

Pre-Launch Checklist - set yourself up for the best launch
No customers? 5 ways to boost social proof
Targeting too many people? Pick one narrative
Glossary - Landing Page terms in 90s
How to strengthen a SaaS Landing Page
Building Ugmonk’s $1m Analog Landing Page

Bonus Upcoming (included in purchase)

Distribution — 20 ideas to market your product or service
How to strengthen a Launching Soon page
How to strengthen a Digital Service Landing Page
Pricing — 10 Landing Page pricing psychology strategies
FOMO — 5 tactics to create haste in your Landing Page
Design — 10 tips to tighten your Landing Page design
Help — Where to hire designer, developer & copywriters
SEO — Are Landing Pages bad for search engines?
Testimonials

“If anyone has studied the Landing Page, it’s Rob. Show Them looks way rad!”

Rogie King
Figma Design Advocate

“I'm learning so many meaningful things from Show Them that I never paid attention to before.”

Hafiz Manzoor
Developer, Micro-Interactions
Course Instructor

Rob Hope

South African product builder, content creator and educator.

Landing Page Curator (8k collected)

Each month 150k designers, developers and makers look to my site One Page Love for Landing Page references and inspiration.

Landing Page Book Author (2k sales)

The Landing Page Hot Tips Ebook contains 100 actionable tips to apply to your pages. Available in PDF, Notion and Audiobook.

Landing Page Consultant

Helped brands like Unsplash, Quiksilver, Global News Canada and dozens of entrepreneurs strengthen their Landing Pages.

Conference Speaker

Shared actionable lessons and fun stories about Landing Pages at Webflow Conf (London), WordCamp Europe (Berlin) and more.

Landing Page Workshop Host

Hosted interactive workshops with Smashing Magazine, On Deck, The Travel Corporation and more.

Multi-disciplined Maker

20yrs years of designing, developing, and marketing my own side projects have equipped me with the experience to consult on Landing Page effectively.

Testimonials

“I’ve got to echo the same thing I’ve said for years. You’re the boss of the small details & thoughtfulness. You’re the chess player who can read my next thoughts (or FAQs). I’m taking your Show Them course and you’re showing you’re the seasoned pro in all the tiny details. Impressive.”

Rich Peterson
Workflow Coach

“Show Them is really an awesome course. To be honest, I bought it to support Rob and his projects but didn't really think l'd learn this much. However, I'm already taking notes like a madman and playing with new ideas.”

Cory Zue
Indie Maker, SaaS Pegasus
Frequently asked

Questions

Anything unclear?

hello@robhope.com

How do I access the course?

After you have purchased the course, you will get an email to create a course account. You are then logged into your course dashboard. If you have already created a course account, simply login here.

How long will it take to complete?

The main Core track is highly edited with zero fluff and should take 1 hour to complete. The bonus videos are optional. All of the bonus videos will take about 2-3 hours.

Is this a live cohort?

No, the videos can be watched at your own pace and referenced when you need help. Purchasing the course grants lifetime access to the videos, visual references and resource links.

I bought the presale, how do I log in?

Head over to /presale and follow the steps to set a password using the same email from your purchase. Once you set your password, it will automatically log you into your course dashboard.

Is there Parity Pricing?

Yes! Just like my Ebook, please email me where you are from and why you think the course can help. I'll email back a discount. Parity also applies for anyone struggling to get work.

Can I get a refund?

Yes, if you are not happy with the course content within 2 weeks after we launch, I will give you a 100% refund. No questions asked.

Testimonials

“Rob, Matt & team absolutely crushed it with this course. It's downright beautiful. We've seen a lot of creator courses and this one sets a new standard from content to delivery. Show Them is the case for ditching the cookie cutter LMS and building a custom experience on Webflow.”

Geoff Roberts
Outseta Co-Founder

“Show Them is fantastic. It's shorter than I was expecting, but that's because you've crafted it in that way - there's no fluff and it's all such good quality. All the other course I've taken are sitting there half watched, but yours I watched in one go and will rewatch next month to make sure it all goes in! I just wanted to say the effort you put in to your output really shows.”

Andrew Styles
Styles Studio